Southern Automotive Conference

October 5 - 7, 2022

Atlanta, Georgia, USA

Gas South District Convention Center

Southern Automotive Conference

October 5 - 7, 2022

Atlanta, Georgia, USA

Gas South District Convention Center

Save the Date

October 5 – 7, 2022

Register

Click below to register for the conference or purchase an exhibit booth.

Attendee Registration

Attendee Registration

Non-member – $649

Member – $549

Exhibit Booth Registration

Exhibit Booth Options

Standard Exhibit Booth – $1,995

Double Exhibit Booth – $3,850

Exhibit Showcase – $7,650

Prices subject to increases due to inflation and ongoing geopolitical factors. Book now for best pricing.

Excursions

This year’s SAC offers several optional excursions on Tuesday, October 4th.

Before the start of the conference, you can explore the appeal of the surrounding area and discover interesting places and things to do.

Spending a day/evening with other SAC attendees gives you the opportunity to enjoy shared experiences and create relationships that will continue throughout the conference and last long after the conference is over.

Attendees may also register their spouse for these excursions even if they are not registered for the conference. If you would like to register your spouse, please contact lynsey@southernautocon.com for more details.

Buses load in the Gas South District’s roundabout.

Seoul of the South

Gwinnett County’s “Seoul of the South” Food Tour ($100) Limit of 23 per tour; SAC may add more tours if necessary
From traditional Korean restaurants and markets to karaoke, there’s not much you can experience in Korea that you can’t also do in Gwinnett. Through our immersive Seoul of the South™ Korean restaurant tour, you’ll learn all about the rise of this unique (and delicious) culture in Gwinnett.

The Seoul of the South™ Korean restaurant tour takes place at three local restaurants and bakeries. Throughout the tour, you’ll be given information about Korean culture in Gwinnett, as well as details about the food you try.

Tour includes transportation to each restaurant, a special swag bag, and ample food provided by restaurants at each stop (almost 3 full meals per person). Includes non-alcoholic beverages only.

TOUR LEADER
Our tour guide is someone who loves food. Your guide works closely with Explore Gwinnett to bridge the gap between Gwinnett’s hospitality industry and the local Korean community.

TIMELINE FOR TOUR 1: Tuesday, October 4, 11am ET – 2:30pm ET

10:50am – The trolley will leave from the front of Gas South District Convention Center at 11am. Be at the stop no later than 10:50 as we have a lot to fit into this tour and need to leave at 11am.
2:30pm – Arrive back at Gas South District Convention Center.

TIMELINE FOR TOUR 2: Tuesday, October 4, 3:30pm ET – 7:00pm ET

3:20pm – The trolley will leave from the front of Gas South District Convention Center at 3:30pm. Be at the stop no later than 3:20pm as we have a lot to fit into this tour and need to leave at 3:30pm.
7:30pm – Arrive back at Gas South District Convention Center.

MICHELIN Raceway at Road Atlanta

MICHELIN Raceway at Road Atlanta ($100); Limited capacity, please sign up now.

Michelin Raceway Road Atlanta is situated on 750 acres in Hall County. There are 600,000+ square feet of paved team paddock space, as well as approximately 130,000 square feet of paved Fan Zone at the track. As one of the top entertainment centers in Georgia and one of the most iconic racetracks in the world, Michelin Raceway Road Atlanta offers individuals, families and large corporate groups a fun and family-friendly environment, as well as the chance to witness motorsports history being made on race weekends.

Our SAC Excursion will take place the evening of Tuesday, October 4 when guests can gather in the Michelin Tower Hospitality Suites and enjoy watching the DCRA driving club test the limits of their sports cars on the well-lit track. Enjoy beverages and light snacks along with a visit to the Paddock to talk with DEKRA safety professionals and car owners.

TIMELINE FOR TOUR: 4:00pm ET -7:30pm ET – Times are approximate based upon traffic conditions

4:00pm – The bus will leave from the front of Gas South District Convention Center. Be sure to get on the correct bus as there are other excursions planned.
4:45pm – Arrive Road Atlanta and go to our Hospitality Suites; Enjoy watching the DCRA trials that are underway; Visit the paddock and talk with professionals
6:45pm – Visit concludes and bus carries you back to Duluth.
7:30pm – Arrive back at Gas South District Convention Center.

Agenda At-A-Glance

Wednesday, October 5

MORNING:

Exhibit Hall Booth, Legacy Sponsor Room, and Electric Vehicle display area setup
Registration for Suppliers (Sellers) for Matchmaking Event
Please Note: OEMs and Large Tier 1s at Matchmaking receive complimentary registration to the entire SAC

AFTERNOON:

Matchmaking Event – For Sponsors, Exhibitors, and attendees (for an extra fee). B2B Meetings with OEM & Large Tier 1 Purchasing representatives

EVENING:

Wednesday Welcome Reception (Great food, beverages, and live entertainment) – All registered attendees are welcome to attend this opening night reception in the Exhibit Hall at the Gas South District Convention Center. Exhibit Booths will be open for early business prospecting.

Thursday, October 6

ALL DAY:

Exhibit Hall Booths, Legacy Sponsor Rooms, and Electric Vehicle display area open, as scheduled

MORNING:

Breakfast and morning Networking Opportunities
Keynote Speakers including:
Gary Silberg of KMPG – Latest Developments
David Eyes of True Commerce DiCentral moderating an all-star panel – Supply Chain Solutions
Breakout Sessions including:
- A) “Circular Economy” Panel including The Ray, Pirelli Tire, Cox Automotive, and Novelis (invited), and
- B) Diversity, Equity and Inclusion Panel – Success Stories and How To Ideas

MIDDAY:

Stars of Southern Manufacturing Awards Luncheon including Workforce Development Keynote
Innovation Test Track

AFTERNOON:

Keynote Speaker:
Stuart Countess, President & CEO of Kia Georgia – Workforce Issues
Breakout Sessions Including
- C) Ida Stahl of Volvo Cars, “What OEMs Want” and
- D) “Electric Vehicle Considerations” Panel
More Breakout Sessions Including:
- E) Electric Vehicle Battery Environmental and Recycling Issues, and
- F) Rick Oppedisano of Delta Bravo – “What Are You Afraid Of? – Making Artificial Intelligence (AI) Your Friend”

EVENING:

Gala Reception (amazing food choices including ethnic favorites, beverages, live music featuring the Diane McIntosh Band, and surprises) – All registered attendees invited

Friday, October 7

ALL MORNING:

Exhibit Hall Booths, Legacy Sponsor Rooms, and Electric Vehicle display area open, as scheduled

MORNING:

Breakfast, Networking Opportunities
Keynote Speakers including:
Georgia Governor Brian Kemp (invited), other Governors pending
Industry Keynote on Electric Vehicles featuring Amy Paulsen of Rivian
Economic Keynote: Joseph McCabe of AutoForcastSolutions – “The Global Automotive Outlook – Foreast, Disruption, & Industry Transition”

LATE MORNING:

Drawing for outstanding prizes – must be present to win
Closing announcements
Passing the Torch
Conference Adjourns

Please note that the Agenda is subject to change.

SCHEDULE

Explore the agenda for this year’s conference.