OCTOBER 13-15, BIRMINGHAM, AL Southern Automotive Conference REGISTER TO ATTEND REGISTER FOR AN EXHIBIT BOOTH BECOME A SPONSOR OCTOBER 13-15, BIRMINGHAM, AL Southern Automotive Conference REGISTER TO ATTEND REGISTER FOR AN EXHIBIT BOOTH BECOME A SPONSOR

Save the Date

October 13 – 15, 2021

The Southern Automotive Conference (SAC) hosts top level content and discussion, introducing and exploring the latest innovations and issues related to automotive manufacturing. It brings together key industries including manufacturing, safety, logistics, government, and energy as they relate to automotive manufacturing.

 

SAC is in its 14th year of gathering together automotive manufacturers, suppliers, and service providers from all over the world, with a special focus on those based in Alabama, Georgia, Kentucky, Mississippi, South Carolina, Tennessee, and Texas. The conference has grown over the years to become the largest event of its kind in the South, attracting global participants.

 

SAC is expected to attract 1,200 attendees and feature 200+ exhibitors. This international event is the go-to place to get inspired by the industry’s best and brightest, gain valuable resources to amp up your game, and—of course—have fun!

NEW FOR SAC 2021

Matchmaking Session

SAC 2021 kicks off with a dedicated VIP Matchmaking event on Wednesday, October 13 from 1-5 p.m.

Welcome Reception

The Wednesday night Welcome Reception is now open to ALL conference attendees.

Interactive Event App

Maximize your conference experience and keep up on-the-go with SAC’s new event app, Whova.

SCHEDULE

Explore the agenda for this year’s conference.

VIP Matchmaking

  • 1:00 pm - 5:00 pm
 

4 hrs

East Hall Meeting Rooms D-M

Joint Board Meeting

  • Open to all SAMA board members
  • 3:00 pm - 5:00 pm

2 hrs

East Hall Meeting Rooms A & B

SAC Welcome Reception

  • Entertainment by Iron Horse Bluegrass
  • 5:30 pm - 7:30 pm

2 hrs

Exhibit Hall Floor

Welcome Remarks and President’s Video

  • Speaker: Ron Davis
  • 8:00 am - 8:15 am

15 min

Main Stage

Keynote Speakers

  • 8:15 am - 10:00 am

1 hr 45 min

Main Stage

Breakout Sessions & Exhibit Hall

Breakout A: Supervisor Leadership with Integrity Solutions

  • Speaker: Johnny Walker
  • Meeting Rooms N-O
  Breakout B: Innovation Test Track
  • Speaker: Mike Stonecipher
  • Meeting Rooms D-M
10:30 am - 11:30 am

1 hr

Exhibit Hall Floor, East Meeting Rooms

Stars of Southern Manufacturing Awards Luncheon

  • 11:45 am - 12:45 pm

1 hr

Exhibit Hall Floor

The End Game: Silicon Valley vs Traditional OEMs

  • Speaker: Dr. Bharat Balasubramanian
  • 1:00 pm - 1:45 pm
30 minute Q & A immediately following in East Meeting Rooms A&B

45 min

Main Stage

Dr. Bharat Balasubramanian

Dr. Bharat Balasubramanian retired in 2012 as Vice President of Group Research and Advanced Engineering responsible for Product Innovations and Process Technologies after nearly 40 years as a research and development engineer for the Mercedes-Benz brand in Stuttgart, Germany. He has been at the forefront of most of the major advances that have occurred in […]

Breakout Sessions & Exhibit Hall

Breakout A: Creating a Culture of Quality

  • Speaker: Tony Walker
  • Meeting Rooms N-O
  Breakout B: The Future of Electric Transportation
  • Speaker: Michael Staley
  • Meeting Rooms D-M
  Breakout C: Workforce Challenges and Solutions in the Automotive Industry
  • Speaker: Mary Ila Ward
  • Meeting Rooms A&B
2:30 pm - 3:30 pm

1 hr

Exhibit Hall Floor, East Meeting Rooms

Breakout Sessions & Exhibit Hall

Breakout A: Improving Environmental Sustainability & Competitiveness in Automotive Supply Chain

  • Speakers: Ashley Chambers and Michael Rasbury
  • Meeting Rooms N-O
Breakout B: OEM Statewide Collaboration for Success
  • OEM Panel: Larry Deutscher, Donny Jones, Robert Burns, Michael Gaines 
  • Meeting Rooms D-M
3:45 pm - 4:45 pm

45 min

Exhibit Hall Floor, East Meeting Rooms

Appreciation Reception

  • Entertainment Featuring the Muscle Shoals Allstar Band
  • 6:00 pm - 8:30 pm

2.5 hrs

Barber Museum

Exhibit Hall & Breakfast

  • 7:30 am - 9:00 am

1.5 hrs

Exhibit Hall Floor

The Future Forecast of the Automotive Industry

  • Speaker: TBD
  • 9:10 am - 10:00 am

50 minutes

Main Stage

Innovation Test Track Winner Announcement/SAMA Hall of Fame Awards Presentation

  • 10:00 am - 10:30 am

30 minutes

Conference Adjourns

  • 10:30 am

SPEAKERS

Keynote

Bob Schwyn
plus

Bob Schwyn

Honda Development and Manufacturing of Alabama

Dr. Bharat Balasubramanian
plus

Dr. Bharat Balasubramanian

University of Alabama Center for Advanced Vehicle Technologies

Executive
plus

Executive

Mazda Toyota Manufacturing

Executive
plus

Executive

Mazda North American Operations

Michael Goebel
plus

Michael Goebel

Mercedes-Benz U.S. International

Breakout Sessions

Amy Moffatt
plus

Amy Moffatt

SAWF

Anke Jahn
plus

Anke Jahn

Integrity Solutions

Ashley Chambers
plus

Ashley Chambers

UA SafeState

Heather Woods
plus

Heather Woods

Dynetics Inc

Jack Sisk
plus

Jack Sisk

Technology Acceleration and Innovation Services, LLC

Johnny Walker
plus

Johnny Walker

IntegrityATL

Kunal Phalpher
plus

Kunal Phalpher

Li-Cycle

Larry Deutscher
plus

Larry Deutscher

Toyota Alabama

Lindsay Chappell
plus

Lindsay Chappell

Automotive News

Mary Ila Ward
plus

Mary Ila Ward

Horizon Point Consulting

Michael Rasbury
plus

Michael Rasbury

UA SafeState

Michael Staley
plus

Michael Staley

Alabama Clean Fuels Coalition

Robert Burns
plus

Robert Burns

Hyundai Motor Manufacturing Alabama

Rusty Kruciak
plus

Rusty Kruciak

2nd Generation Capital, LLC

Steve Sewell
plus

Steve Sewell

Economic Development Partnership of Alabama

Tony Walker
plus

Tony Walker

Mazda Toyota Manufacturing

MATCHMAKING

Kick off this year’s conference with our VIP Matchmaking Event on Wednesday, October 13th from 1-5 pm.

(Sponsors & Exhibitors: $65; Attendees: $95)

How it Works

  • Sign in to receive your wristband, appointment card, and boxed lunch before 11 am.
  • View a list of OEM and Strategic Tier Supplier needs and sign up for appointments between 11 am and 12:45 pm.
  • Schedule up to 4 one-on-one meetings, approximately 5 minutes each.

*Matchmaking registrants may visit the Exhibit Hall between meetings*

How to Register

  • Sponsors and Exhibitors: Confirmed sponsors and exhibitors will receive a link to register for Matchmaking at a special, discounted rate.
  • Attendees: Attendees can select to register for matchmaking on the attendee registration form.

REGISTER

Click below to register for the conference or purchase an exhibit booth.

Attendee Registration


Early Bird Registration
(ends August 15, 2021)

Non-member – $475

Member – $375

Student – $100

REGISTER NOW
Exhibit Booth Registration


Exhibit Booth Options

Standard Exhibit Booth – $1,950

Double Exhibit Booth – $3,500

Exhibit Showcase – $7,000

REGISTER NOW
prospectus

Explore new opportunities to sponsor!

Download our sponsorship prospectus to learn more about the new features available at this year’s conference and how your company can get involved.

DOWNLOAD PDF

SPONSORS

For sponsorship opportunities, please contact Sheila Wardy at swardy@pmtpublishing.com.

PREMIER SPONSOR

Innovation Test Track

Does your company have a cutting-edge technology or innovative product or service that is valuable to the automotive industry? If so, we invite you to participate in an exciting opportunity…the Innovation Test Track® pitch competition at the Southern Automotive Conference (SAC)!

EXHIBIT HALL

Coming soon! Stay tuned for this year’s list of exhibitors.

VENUE

Birmingham Jefferson Convention Complex

VIEW A MAP OF THE COMPLEX

1 Richard Arrington Jr Blvd N
Birmingham, AL 35203

GET DIRECTIONS

Accommodations

Each hotel is conveniently located adjacent to the SAC 2021 conference center, with the Sheraton directly connected via Skywalk and the Westin only steps away.

MEDIA TOOLKIT

Let others know about your participation at SAC! 

Our 2021 Media Toolkit contains images, logos, and banners tailored for a variety of different uses. View our toolkit and spread the word!

#MadeInTheSouth

#SAC2021

EVENT APP

We’re excited to use Whova as our official event platform! Once you have registered for SAC, please download the Whova event app to access all of its exciting capabilities.

  • NAVIGATE the event agenda and logistics, even without Wi-Fi or data.
  • ACCESS useful information like ridesharing and local attractions through the Community Board
  • NETWORK effectively. Plan whom to meet by exploring attendee profiles and sending out messages
  • PARTICIPATE in event activities through session likes, comments, ratings, live polling, tweeting, and more
whova logo new
SAC is presented jointly each year by the automotive manufacturers associations of Alabama (AAMA), Georgia (GAMA), Mississippi (MAMA) and Tennessee (TAMA). The South Carolina Automotive Council (SCAC), Kentucky Association of Manufacturers (KAM), Texas Automotive Manufacturing Association (TXAMA), and Southern Automotive Women's Forum (SAWF) are affiliate members of SAC.